About
We are an Australia-based team of business and marketing operations experts, who work with small, established businesses across a range of industries.
We craft customised strategies, implement projects and streamline the day-to-day.
Our clients want a partner they can trust to work with them strategically, not just tick items off a list. A team that is focused and genuinely committed to helping their business thrive.
That’s where we step in.
Palm Ave was launched in early 2022 to connect entrepreneurs to the right support professionals, so that they can finally gain the strategic and creative space they need to move their business to the next level.
Welcome! I’m Sophie, Founder of Palm Ave. I’ve spent 12+ years as an Executive Assistant supporting C-Level executives, integrating with their working styles and finding ways to give them room to move.
In early 2020, I left the corporate world and created my own offering for online entrepreneurs who needed the support of someone they could trust to help their businesses grow. Palm Ave has now grown to a small team supporting clients of all sizes across a broad range of industries.
About our Founder, Sophie.
Danielle Bejr
Yuma (Ngunnawal for hi!), I'm Danielle, degree-qualified in human resources, industrial relations, psychology and corporate governance. For the last 15 years, I have enjoyed supporting businesses to achieve their goals as an employee, consultant and non-executive director. I bring experience working across diverse industries, including mining and resources, social services, insurance and financial services, retail, not-for-profit, technology, academics and government.
Tika brings a wealth of experience in business systems and tech management to Joan Butts Bridge. In her role overseeing business management, she supports operations, tech systems and the wider team to ensure everything runs smoothly. Her passion is creating streamlined systems so our students and team can focus on what matters